01
AI is everywhere
You know it could help, but where to start? Between tools that change every week and overhyped promises, it's normal to hesitate. The first step is often the hardest.
AI Consulting & Training · Web & Apps
Your team,
amplified
10 years in B2B sales before AI — I know how a system gets built. I train your teams to master AI, I design your web tools, and I build the systems that connect everything. We move forward together, at your pace.
VP Sales & Marketing
10 years in B2B
B.Sc. Electrical Engineering
10+
Years in B2B
15
Years in sales
Real ground, not theory
10
Years in B2B sales
VP Sales & Marketing
2
Markets served
Canada · United States
FR / EN
Bilingual
French & English
AI isn't a shortcut. It's a discipline. Well-designed, it frees your teams. Well-taught, it makes them autonomous.
Louis-Charles Cuierrier
What I see
Maybe this
sounds familiar.
Every company has its challenges. Here are the ones I see most often with my clients.
02
Time is short, tasks pile up
Your best people spend hours on quotes, follow-ups, admin work. That's not what makes them valuable, but it's what eats their days. You know it, but daily life leaves little room to rethink the machine.
03
Digital could do more
Your website does the bare minimum, your tools don't talk to each other, your processes are still manual. Not because you didn't think about it, but because nobody took the time to connect it all together.
What I offer
Three ways
to work together.
Each service stands on its own. Take what you need, and if it grows, we grow with you.
Training
Learning to work
Learning to work
with AI
Three half-days for your team to master AI tools, not in theory, but on your real use cases. You leave autonomous.
- Understand how AI reasons and how to talk to it effectively
- Discover work modes: chat, desktop assistant, automation
- Connect AI to your existing tools: CRM, email, Drive, files
- Build a team memory so AI knows your company
- Responsible AI framework: 6 principles, best practices and governance
- Each member leaves with an assistant configured to their role
Training stands on its own. No commitment for what comes after.
Implementation
Building your company
Building your company
AI architecture
I accompany you in deploying a complete AI architecture: a company brain that enriches itself, specialized agents per role, a responsible AI framework, all connected to your existing tools. Short, focused, in phases. Concrete results from the first weeks.
- Mapping of your processes and identification of high-leverage cases
- Company brain: identity, procedures, tone in a vault that enriches itself
- Responsible AI framework (6 principles) defined before the first agent
- Specialized agents per role, connected to your tools via MCP
Web & custom tools
Building your presence
Building your presence
and systems
From a professional showcase site to a custom management application, I design the digital tools that support your growth. Simple or ambitious, we adapt to your reality.
- Professional WordPress sites: showcase, portfolio, light e-commerce
- Custom plugins and integrations: payments, CRM, bookings
- Web management apps: production, inventory, billing
- Training included so you stay autonomous
Not sure where to start? That's normal, it's often the first question we sort out together. A 30-minute call is enough to see clearly.
Book a call→Go deeper
Two pages,
to dig deeper.
If you want the full training plan, or to understand how AI can take root inside your company — I built two dedicated pages.
Dedicated page
Detailed training
Detailed training
plan
Three half-days, full modules, hands-on workshops, governance framework, pricing. Everything you want to know before booking.
See the page→
Dedicated page · FR only
AI as company
AI as company
architecture
How to turn AI into a lasting operational advantage. Vision, method, full ecosystem, governance — the thinking behind the implementation.
See the page→How we work
Every project follows
the same thread.
Whether it's training, AI implementation, or web design, we go through the same steps. That's what keeps projects simple, even when the subject is complex.
01
Listen
Before suggesting anything, I take the time to understand how you work today. Your tools, your pain points, your priorities. That's the foundation of everything else.
02
Design
We define together what we'll build and why. No surprises, you validate the plan before we touch anything. If it's training, we adapt content to your real cases. If it's a site or app, we agree on every screen.
03
Build
I build, I test, I show you. You stay involved at every step, no three-month tunnel without news. We move in short iterations to adjust along the way.
04
Hand off
At the end, your people are autonomous. I train you on what we built, I document what's needed, and I make sure it runs without me. If you need support afterward, I'm there, but you're never dependent.
Why Claude
The AI I've chosen, and why.
My expertise is built on Anthropic's Claude ecosystem. Not by accident. It's the AI that today offers the most complete platform for working in business : powerful models, persistent memory, desktop agents, programming, and direct connections to your existing tools. All in a coherent ecosystem that evolves quickly.
That said, what you learn with me doesn't stay locked in one tool. The principles, how to structure context, how to talk to AI, how to build team memory, apply to any model. The fundamentals stay the same.
Tools change.
Principles stay.
Claude.ai
AI for everyday. Chat, projects, memory that learns your business.
Cowork
A desktop assistant that automates your routine tasks.
Claude Code
Advanced automation for complex flows.
Obsidian
Your team's collective memory. AI draws context from it.
MCP
The bridge between AI and your existing tools (CRM, Drive, email).
WordPress
Professional, reliable websites you can manage yourself.
React + Node.js
For custom applications that go beyond a simple site.
And many others, depending on your needs.
You don't need to know these tools. That's my job. But if you're curious, we'll happily chat about it.
Recent projects
Concrete work,
for the real world.
Showcase sites, internal tools, management applications. Every project starts from the same principle: understand the need, build something useful, and make sure the client is autonomous at the end.
WordPress site · NEW
Smiths RF Systems
An RF engineer with 17 years of experience launching his business. He had the expertise, he was missing the showcase.
Professional site for a US-based specialist in radio systems and RF integration. Service presentation, portfolio of field installations, multi-vendor integration. Sober, technical design that matches the client.
smithsrfsystems.com→Site + management platform
Charles Richer & Associates
A telecom rep with 30 years of history. We needed a system to connect everything.
Integrated dealer portal: e-learning, manufacturer certifications, real-time performance tracking, commission claim management. A system that structures manufacturers, the rep, and the dealer network.
charlesricher.com→Custom management application
Escamel, Artisans du Fumoir
An artisanal smokehouse running everything on paper. We needed a system worthy of their ambition.
Full custom suite: production ERP, traceability, online ordering, corporate events. Plus the showcase site, branding, product photography.
escamel.ca→Every project is different. What stays the same is the approach: we listen, we build, we hand off. Got something in mind?
Let's talk→About
Connecting systems,
training people.
That's what I've been doing for fifteen years. Tools change, the approach stays the same.
Trained in electrical engineering (B.Sc., Université Laval, 2017), I spent close to ten years inside a Quebec manufacturer of monitoring and automation systems for the broadcast, telecom and public safety industries. I worked my way up to VP Sales & Marketing.
My day-to-day was understanding complex systems and making them accessible. Configuring monitoring solutions, developing new markets, growing sales, managing a pan-American rep network, training demanding technical audiences on-site — installation technicians and professional engineers, and building the knowledge base that supports them after.
Monitoring rests on the same logic as AI and tool development: take a complex environment, give it rules, triggers, control points, and make sure the people operating it understand what's happening. That's exactly what I do today, whether it's deploying AI agents, designing a website, or building a management application.
While the market reinvented itself as « AI consultants » in 2024, I didn't change my angle — I just applied to AI what I'd been doing for ten years with monitoring systems. Same questions, same reflexes: who sees what, who acts, where the rules live, how it evolves. Vocabulary changes, rigor stays.
I speak to engineers and executives equally. I simplify the complex. And I make sure that at the end, your people are autonomous.
15
Years in sales
10
Years in B2B sales
2
Markets (CAN · US)
FR / EN
Bilingual
AI Certification
Lead With AI × Microsoft
MasterClass × Microsoft, May 2026 — AI leadership program for executives.
AI Strategy
Responsible AI
AI Governance
AI Risk Management
AI Leadership
Team AI Adoption
Verify the certificate ↗
Education
B.Sc. Electrical Engineering
Université Laval, 2017
Corporate experience
VP Sales & Marketing
Quebec manufacturer in telecom and public safety, 2017 — present. Market development, sales growth, pan-American rep network, government accounts, OEM partnerships.
Technical field
Training, support and system configuration
On-site training of demanding technical audiences (installation technicians, professional engineers), technical knowledge base for clients and partners, RFI/RFPs won, turnkey pre-configurations.
Web & custom tools
WordPress sites, plugins, complete management apps
Smiths RF, Charles Richer, Escamel. Design, dev, branding, CRM (Zoho), marketing automation.
Let's chat?
A good project starts
with a conversation.
Thirty minutes, no pressure, no jargon. We look together at whether I can help, and how. Whether for training, a website, an app, or just a question.
info@louischarlescuierrier.com